Wednesday 13 November 2013

The Tough Search: Please Don't Shoot the Messenger

In an old episode of Roseanne that seems to run permanently on late-night TV, Roseanne has taken a job helping out at a hair salon. She observes a client showing Iris, her hairdresser, a photo of a model in a fashion magazine:

Customer: Now, Iris, I love what you did last week, but can you make me look like that?  
Roseanne: Oh, I'm sure you can, Iris. I'll go get the wand.

As a recruiter, there are days when I could really use a magic wand too. Clients often come to me when initial efforts to find a candidate for a particular role fail. Often, through research and networking, I am able to find that needle in a haystack candidate they could not unearth though casual networking or a newspaper ad. But sometimes, I gather market intelligence that tells me that the ideal candidate for the role simply does not exist.

And clients hate that.

In an ideal world, wand or no wand, we could all have magazine-worthy hair. In an ideal world, each job search would yield 3 or 4 candidates with perfect resumes, sparkling personalities, a proper motivation for leaving their current jobs, and a strong desire to work for less than the going market rate; we could simply pick the one whose interview outfit best matches the office decor.

The research I do for my clients paints a realistic picture of the current market. It provides valuable information about the industry and competitors that, beyond the job search, can be used as general market intelligence (who's hiring, who's firing, salary info etc.) For some positions, there is a large pool of candidates with the necessary skills and experience. If a competitor has recently downsized, there may be lots of excellent people looking for a new job. In this case, where I add value is finding the people who are the best fit for a client's corporate culture. In highly specialized positions where there is a small pool of candidates, it is sometimes hard to find anyone who wants to change jobs. If a job contains any perceived risk factors (lower salary, high turnover, extensive travel, industry instability), finding good candidates becomes even harder. If I can present a shortlist of one or two people with 90% of the requirements, that may be the best the market has to offer. As a recruiter, I'm simply the messenger: please refrain from shooting me!


I know quite early in the search process if there are lots of candidates or very few. If the market is telling me that there are very few people out there who can fill this role, I will feed that information back to my client. At this point, we have a few options:

Revise the job spec: The more flexibility a client has, the more candidates I can bring to the table. Is a particular degree a must or a need? Is 20 years of experience necessary or is 10 years fine? Can any specific skills be added through training once the candidate is hired? Great managerial abilities can sometimes trump specific technical expertise: can someone outside the field fill the role?

Change the job level: Sometimes, there are few people with the desired skill set at the job level on offer. If a client can consider increasing the job level or salary, that can widen the talent pool. Other times, there are not many senior people available (especially in firms where senior people have golden handcuffs tying them to a particular firm) but a very talented, slightly more junior person could stretch into the role.

Look at relocating someone. Sometimes the perfect person is in another geographic market but would be willing to move. If a client will consider paying relocation costs, that could broaden the pool of candidates.

As a recruiter, my commitment is to find the best, available candidates for a position. While the ideal candidate is not always available, my commitment is to work with my clients until we can find someone who can effectively fill the role. If, as the messenger, I'm not afraid of being shot, I can work much more effectively and spend more time finding the best people for the job.